Meet Linda

Linda Becker is an expert bra fitter that has owned and operated lingerie and bra stores over the course of 20-plus years in the business. She is considered by her customers and industry experts to be one of the most knowledgeable bra fitters in the country.

Linda’s adventure in bras began many years ago, when The American Cancer Society approached her in her first lingerie boutique. They offered special training on how to fit women for bras and prosthesis. This training opened her eyes to a scary fact – most women are wearing the wrong size bra! Because of that, many women spend their day in pain, and in some cases, they risk increasing the likelihood of unhealthy breasts.

From that day forward, Linda’s life mission has been to provide a fun, educational bra fitting experience for her customers. Over the years, Linda has fit thousands and thousands of women, with many of them exclaiming that the time spent with her was “life changing.” By giving women a new sense of comfort, confidence, and happiness in their undergarments, Linda aims to make each customer’s life just a little bit better.

In her free time, Linda enjoys the company of her close knit family and friends. She resides in Northern New Jersey but is most often found fitting the women of New York at “Linda’s” on the Upper East Side of Manhattan.